Road Cycling

Bicycle ER: A new Wichita Falls business is hitting the road – Times Record News


Avid cyclists Taylor Houts and wife Missy saw it again and again when they were going to rides last year.

Cyclists would forget to bring glasses for protection during a gravel ride, leave a water bottle at home or find themselves suddenly needing a new jersey, a nutrition boost, an extra innertube, a CO2 cartridge or a minor bicycle repair.

“We thought, man, wouldn’t it be cool if we had a trailer with just all the stuff that people forget?” Taylor said. “Invention comes from necessity, and we kind of just put it together and started thinking about it.”

And Bicycle ER was born. 

Their new business in a trailer hit the road for its first event last weekend, the Dogwood Omnium in Palestine. It’s the first event in the Texas Triple Crown.

 “After this weekend, I’m pretty excited about it,” Taylor said Monday afternoon.

“As of about two hours ago, we’re booked up every weekend for the rest of the month with different rides going on and stuff that people want us to be part of,” he said.  

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Taylor said Bicycle ER did well for its first event, and he made a list of things people were looking for that weren’t stocked. 

“But as far as having things on hand, all in all, we did pretty good,” he said. “We’ve been thinking about our inventory for a while and using our experience and asking people, ‘What have you forgotten when you go on rides?’ “

The best way to reach Bicycle ER is through the business’s Facebook page. Bicycle ER is also on Instagram and is @Bicycleer21 on Snapchat. 

Taylor said his long-term goal is to have two trailers, one for dirt events and one for road events, and to eventually do the business full-time. 

“Cycling is is something I just love, and it’s taken me a long time to figure out what I wanted to do when I grow up, but this is it,” Houts said.  

The business grew out of the Houts’ love for cycling, and both are active in the Wichita Falls cycling community.

“It’s therapy for me,” Taylor said. “It’s where I basically just shut down everything else, and I can ride and not have to worry about anything. I actually get cranky if I don’t get to ride regularly.” 

He said cycling clears his mind and makes him feel better while giving him and Missy a chance to be together.

Both Taylor and Missy work for a Sheppard Air Force Base contractor in their day jobs.

“Riding together is just time for us,” Taylor said. “We try and spend as much time as we can together.” 

He said she’s his best friend. 

Missy said she doesn’t get cranky but feels better if she rides, and she also does it for her health. 

“There’s a lot of heart disease and stuff on my mother’s side — all the women. I’m not doing that,” she said. 

Bicycle ER and Taylor are both playing a part in the iconic Hotter’N Hell Hundred coming up Aug. 25 through Aug. 28.

“I’m actually signed up for the Quadzilla this year, which is all four events,” Taylor said. 

The Quadzilla includes a gravel ride, a mountain bike race, the 100-mile ride and a half-marathon trail run. 

Bicycle ER is also a sponsor for the 90 for Dad Bicycle Ride, an annual fundraiser benefiting Hospice of Wichita Falls, and the gravel ride portion of the HHH.

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Trish Choate, enterprise watchdog reporter for the Times Record News, covers education, courts, breaking news, politics and more. Contact Trish with news tips at tchoate@gannett.com. Her Twitter handle is @Trishapedia